LP DESIGN
Get in Touch
Available for Projects
Design that drives real results.
UX/UI, Branding e experiências digitais impulsionadas por IA. 8+ anos construindo sistemas que conectam marcas a audiências.
About Me
I’m Luca Palmerini, a designer specialized in UX/UI, branding, and performance-driven digital experiences.Luca PalmeriniWith over 8 years of experience, I build solutions that go beyond aesthetics, creating strategic systems that connect brands to their audiences in a clear, efficient, and scalable way.
I work at the intersection of design, business, and technology, using artificial intelligence as a core tool to accelerate processes, optimize execution, and enhance results. My approach combines strategy, creativity, and technical precision to develop digital products, identities, and experiences that generate real impact both in perception and conversion.
UX/UI Design
Branding
Visual Identity
Design Systems
AI-Augmented Design
Product Design
10+
Anos de experiência
What I Do
I design experiences that connect brands to their audiences with clarity, performance, and scalability combining UX, branding, and AI to build systems that drive real business results.
Product & UX Design
Design of digital products focused on user behavior, conversion, and long term scalability. From structure to interaction, every decision is driven by clarity and performance.
Brand Systems
Creation of visual and strategic systems that ensure consistency across every touchpoint. Not just identity, but how the brand behaves, communicates, and scales.
Conversion & Performance Design
Development of high converting landing pages, funnels, and digital experiences. Focused on increasing revenue, engagement, and user action through design decisions.
AI Driven Design
Integration of artificial intelligence into creative and product workflows. From automation to generation, using AI to accelerate production and unlock new creative possibilities.
Creative Direction
Definition of visual language, storytelling, and execution standards across projects. Ensuring everything is cohesive, intentional, and aligned with business goals.
Design Systems & Scalability
Building structured systems that allow teams and products to grow consistently. From components to full ecosystems, designed for speed and clarity.
Skills
User Experience
UX/UI
Design Systems
UX/UI
Product Design
UX/UI
Mobile Design
UX/UI
Wireframing
UX/UI
Prototyping
UX/UI
Art Direction
Design
Visual Identity
Design
Brand Strategy
Strategy
Design Thinking
Strategy
Creative Direction
Design
Leadership
Management
Stack & Ferramentas
Figma
UI/UX Design
Framer
UI/UX Design
After Effects
Motion Design
Premiere
Video Editing
Photoshop
Image Manipulation
Illustrator
Vector Design
InDesign
Editorial Design
Blender
3D Design
AI &
Tools
Claude Code
AI Systems
Claude AI
AI Systems
ChatGPT
AI Systems
Gemini 3.1
AI Systems
Figma Make
Design AI
UX Pilot
Design AI
Adobe Firefly
Design AI
Lovart
Creative
Freepik AI
Creative
Visual Studio Code
Development
Selected work.
Projects where design, strategy, and AI came together to create real impact.
Arizona
Brand Identity, Packing and Social Media Design
A complete brand identity and digital presence project for Arizona, covering logo system, visual language, and a high-conversion landing page. The challenge was to create a distinctive identity that would stand out in a competitive market while remaining clean and functional across all digital touchpoints. Figma Make and Claude AI were used to rapidly prototype layout variations and generate on-brand visual assets, significantly compressing the ideation-to-delivery timeline.
Branding
Visual Identity
Social Media
AI-Assisted
Ver Mais
Vann Porath
Premium Visual Identity & Brand System
A complete digital marketing and web design project for Vann Porath, including landing pages and a full website focused on conversion and user experience. The challenge was to structure a clear and persuasive journey that could transform traffic into qualified leads. Figma Make and Claude AI were used to prototype layouts, test variations, and refine messaging, reducing production time while improving performance outcomes.
Brand Strategy
Visual Identity
Art Direction
AI-Assisted
View Project
Travel Lab
UX/UI Design & Digital Experience Platform
A complete brand identity and digital presence project for Arizona, covering logo system, visual language, and a high-conversion landing page. The challenge was to create a distinctive identity that would stand out in a competitive market while remaining clean and functional across all digital touchpoints. Figma Make and Claude AI were used to rapidly prototype layout variations and generate on-brand visual assets, significantly compressing the ideation-to-delivery timeline.
UX Research
UX/UI Design
Mobile Design
Prototyping
AI-Assisted
View Project
Raízes Viagens
Brand Identity & Landing Page
Cultural Tourism
A complete branding and digital marketing project for Raízes Viagens, including visual identity, social media strategy, and landing pages. The challenge was to create an emotional and trustworthy brand that connects with travelers while maintaining a strong digital presence. AI was used throughout the process to support ideation, visual production, and content development, accelerating delivery without compromising quality.
Branding
Landing Page
Visual Identity
Social Media
AI-Assisted
View Project
Tennis para Todos
Brand System & Digital Presence for Sports Platform
A complete UX UI design and branding project for Tennis para Todos, covering visual identity, digital interfaces, and user experience strategy. The goal was to create an accessible and engaging platform that communicates clearly with different audiences. AI tools supported the design process through rapid prototyping, visual generation, and iteration, enabling faster validation and refinement of the final solution.
Branding
Visual Identity
Landing Page
Design System
AI-Assisted
View Project
LP Design
Criando identidades visuais que conectam marcas aos seus públicos.
Contato
talktolpdesign@gmail.com
+55 42 9 9810-2234
Redes Sociais
© 2025 LP Design. Todos os direitos reservados.
LP DESIGN
Get in Touch
Available for Projects
Design that drives real results.
UX/UI, Branding e experiências digitais impulsionadas por IA. 8+ anos construindo sistemas que conectam marcas a audiências.
About Me
I’m Luca Palmerini, a designer specialized in UX/UI, branding, and performance-driven digital experiences.Luca PalmeriniWith over 8 years of experience, I build solutions that go beyond aesthetics, creating strategic systems that connect brands to their audiences in a clear, efficient, and scalable way.
I work at the intersection of design, business, and technology, using artificial intelligence as a core tool to accelerate processes, optimize execution, and enhance results. My approach combines strategy, creativity, and technical precision to develop digital products, identities, and experiences that generate real impact both in perception and conversion.
UX/UI Design
Branding
Visual Identity
Design Systems
AI-Augmented Design
Product Design
10+
Anos de experiência
What I Do
I design experiences that connect brands to their audiences with clarity, performance, and scalability combining UX, branding, and AI to build systems that drive real business results.
Product & UX Design
Design of digital products focused on user behavior, conversion, and long term scalability. From structure to interaction, every decision is driven by clarity and performance.
Brand Systems
Creation of visual and strategic systems that ensure consistency across every touchpoint. Not just identity, but how the brand behaves, communicates, and scales.
Conversion & Performance Design
Development of high converting landing pages, funnels, and digital experiences. Focused on increasing revenue, engagement, and user action through design decisions.
AI Driven Design
Integration of artificial intelligence into creative and product workflows. From automation to generation, using AI to accelerate production and unlock new creative possibilities.
Creative Direction
Definition of visual language, storytelling, and execution standards across projects. Ensuring everything is cohesive, intentional, and aligned with business goals.
Design Systems & Scalability
Building structured systems that allow teams and products to grow consistently. From components to full ecosystems, designed for speed and clarity.
Skills
User Experience
UX/UI
Design Systems
UX/UI
Product Design
UX/UI
Mobile Design
UX/UI
Wireframing
UX/UI
Prototyping
UX/UI
Art Direction
Design
Visual Identity
Design
Brand Strategy
Strategy
Design Thinking
Strategy
Creative Direction
Design
Leadership
Management
Stack & Ferramentas
Figma
UI/UX Design
Framer
UI/UX Design
After Effects
Motion Design
Premiere
Video Editing
Photoshop
Image Manipulation
Illustrator
Vector Design
InDesign
Editorial Design
Blender
3D Design
AI & Tools
Claude Code
AI Systems
Claude AI
AI Systems
ChatGPT
AI Systems
Gemini 3.1
AI Systems
Figma Make
Design AI
UX Pilot
Design AI
Adobe Firefly
Design AI
Lovart
Creative
Freepik AI
Creative
Visual Studio Code
Development
Selected work.
Projects where design, strategy,
and AI came together to create real impact.
Arizona
Brand Identity, Packing and Social Media Design
A complete brand identity and digital presence project for Arizona, covering logo system, visual language, and a high-conversion landing page. The challenge was to create a distinctive identity that would stand out in a competitive market while remaining clean and functional across all digital touchpoints. Figma Make and Claude AI were used to rapidly prototype layout variations and generate on-brand visual assets, significantly compressing the ideation-to-delivery timeline.
Branding
Visual Identity
Social Media
AI-Assisted
Ver Mais
Vann Porath
Premium Visual Identity & Brand System
A complete digital marketing and web design project for Vann Porath, including landing pages and a full website focused on conversion and user experience. The challenge was to structure a clear and persuasive journey that could transform traffic into qualified leads. Figma Make and Claude AI were used to prototype layouts, test variations, and refine messaging, reducing production time while improving performance outcomes.
Brand Strategy
Visual Identity
Art Direction
AI-Assisted
View Project
Travel Lab
UX/UI Design & Digital Experience Platform
A complete brand identity and digital presence project for Arizona, covering logo system, visual language, and a high-conversion landing page. The challenge was to create a distinctive identity that would stand out in a competitive market while remaining clean and functional across all digital touchpoints. Figma Make and Claude AI were used to rapidly prototype layout variations and generate on-brand visual assets, significantly compressing the ideation-to-delivery timeline.
UX Research
UX/UI Design
Mobile Design
Prototyping
AI-Assisted
View Project
Raízes Viagens
Brand Identity & Landing Page
Cultural Tourism
A complete branding and digital marketing project for Raízes Viagens, including visual identity, social media strategy, and landing pages. The challenge was to create an emotional and trustworthy brand that connects with travelers while maintaining a strong digital presence. AI was used throughout the process to support ideation, visual production, and content development, accelerating delivery without compromising quality.
Branding
Landing Page
Visual Identity
Social Media
AI-Assisted
View Project
Tennis para Todos
Brand System & Digital Presence for Sports Platform
A complete UX UI design and branding project for Tennis para Todos, covering visual identity, digital interfaces, and user experience strategy. The goal was to create an accessible and engaging platform that communicates clearly with different audiences. AI tools supported the design process through rapid prototyping, visual generation, and iteration, enabling faster validation and refinement of the final solution.
Branding
Visual Identity
Landing Page
Design System
AI-Assisted
View Project
LP Design
Criando identidades visuais que conectam marcas aos seus públicos.
Contato
talktolpdesign@gmail.com
+55 42 9 9810-2234
Redes Sociais
© 2025 LP Design. Todos os direitos reservados.
LP DESIGN
Get in Touch
Available for Projects
Design that drives
real results.
UX/UI, Branding e experiências digitais impulsionadas por IA.
10+ anos construindo sistemas que conectam marcas a audiências.
About Me
I’m Luca Palmerini, a designer specialized in UX/UI, branding, and performance-driven digital experiences. With over 8 years of experience, I build solutions that go beyond aesthetics, creating strategic systems that connect brands to their audiences in a clear, efficient, and scalable way.
I work at the intersection of design, business, and technology, using artificial intelligence as a core tool to accelerate processes, optimize execution, and enhance results. My approach combines strategy, creativity, and technical precision to develop digital products, identities, and experiences that generate real impact both in perception and conversion.
UX/UI Design
Branding
Visual Identity
Design Systems
AI-Augmented Design
Product Design
10+
Anos de experiência
What I Do
I design experiences that connect brands to their audiences with clarity, performance, and scalability combining UX, branding, and AI to build systems that drive real business results.
Product & UX Design
Design of digital products focused on user behavior, conversion, and long term scalability. From structure to interaction, every decision is driven by clarity and performance.
Brand Systems
Creation of visual and strategic systems that ensure consistency across every touchpoint. Not just identity, but how the brand behaves, communicates, and scales.
Conversion & Performance Design
Development of high converting landing pages, funnels, and digital experiences. Focused on increasing revenue, engagement, and user action through design decisions.
AI Driven Design
Integration of artificial intelligence into creative and product workflows. From automation to generation, using AI to accelerate production and unlock new creative possibilities.
Creative Direction
Definition of visual language, storytelling, and execution standards across projects. Ensuring everything is cohesive, intentional, and aligned with business goals.
Design Systems & Scalability
Building structured systems that allow teams and products to grow consistently. From components to full ecosystems, designed for speed and clarity.
Skills
User Experience
UX/UI
Design Systems
UX/UI
Product Design
UX/UI
Mobile Design
UX/UI
Wireframing
UX/UI
Prototyping
UX/UI
Art Direction
Design
Visual Identity
Design
Brand Strategy
Strategy
Design Thinking
Strategy
Creative Direction
Design
Leadership
Management
Stack & Ferramentas
Figma
UI/UX Design
Framer
UI/UX Design
After Effects
Motion Design
Premiere
Video Editing
Photoshop
Image Manipulation
Illustrator
Vector Design
InDesign
Editorial Design
Blender
3D Design
AI &
Tools
Claude Code
AI Systems
Claude AI
AI Systems
ChatGPT
AI Systems
Gemini 3.1
AI Systems
Figma Make
Design AI
UX Pilot
Design AI
Adobe Firefly
Design AI
Lovart
Creative
Freepik AI
Creative
Visual Studio Code
Development
Selected work.
Projects where design, strategy, and AI came together to create real impact.
Arizona
Brand Identity, Packing and Social Media Design
A complete brand identity and digital presence project for Arizona, covering logo system, visual language, and a high-conversion landing page. The challenge was to create a distinctive identity that would stand out in a competitive market while remaining clean and functional across all digital touchpoints. Figma Make and Claude AI were used to rapidly prototype layout variations and generate on-brand visual assets, significantly compressing the ideation-to-delivery timeline.
Branding
Visual Identity
Social Media
AI-Assisted
Ver Mais
Vann Porath
Premium Visual Identity & Brand System
A complete digital marketing and web design project for Vann Porath, including landing pages and a full website focused on conversion and user experience. The challenge was to structure a clear and persuasive journey that could transform traffic into qualified leads. Figma Make and Claude AI were used to prototype layouts, test variations, and refine messaging, reducing production time while improving performance outcomes.
Brand Strategy
Visual Identity
Art Direction
AI-Assisted
View Project
Travel Lab
UX/UI Design & Digital Experience Platform
A complete brand identity and digital presence project for Arizona, covering logo system, visual language, and a high-conversion landing page. The challenge was to create a distinctive identity that would stand out in a competitive market while remaining clean and functional across all digital touchpoints. Figma Make and Claude AI were used to rapidly prototype layout variations and generate on-brand visual assets, significantly compressing the ideation-to-delivery timeline.
UX Research
UX/UI Design
Mobile Design
Prototyping
AI-Assisted
View Project
Raízes Viagens
Brand Identity & Landing Page
Cultural Tourism
A complete branding and digital marketing project for Raízes Viagens, including visual identity, social media strategy, and landing pages. The challenge was to create an emotional and trustworthy brand that connects with travelers while maintaining a strong digital presence. AI was used throughout the process to support ideation, visual production, and content development, accelerating delivery without compromising quality.
Branding
Landing Page
Visual Identity
Social Media
AI-Assisted
View Project
Tennis para Todos
Brand System & Digital Presence for Sports Platform
A complete UX UI design and branding project for Tennis para Todos, covering visual identity, digital interfaces, and user experience strategy. The goal was to create an accessible and engaging platform that communicates clearly with different audiences. AI tools supported the design process through rapid prototyping, visual generation, and iteration, enabling faster validation and refinement of the final solution.
Branding
Visual Identity
Landing Page
Design System
AI-Assisted
View Project
LP Design
Criando identidades visuais que conectam marcas aos seus públicos.
Contato
talktolpdesign@gmail.com
+55 42 9 9810-2234
Redes Sociais
© 2025 LP Design. Todos os direitos reservados.
LP DESIGN
Get in Touch
Available for Projects
Design that drives real results.
UX/UI, Branding e experiências digitais impulsionadas por IA.
10+ anos construindo sistemas que conectam marcas a audiências.
About Me
I’m Luca Palmerini, a designer specialized in UX/UI, branding, and performance-driven digital experiences. With over 8 years of experience, I build solutions that go beyond aesthetics, creating strategic systems that connect brands to their audiences in a clear, efficient, and scalable way.
I work at the intersection of design, business, and technology, using artificial intelligence as a core tool to accelerate processes, optimize execution, and enhance results. My approach combines strategy, creativity, and technical precision to develop digital products, identities, and experiences that generate real impact both in perception and conversion.
UX/UI Design
Branding
Visual Identity
Design Systems
AI-Augmented Design
Product Design
10+
Anos de experiência
What I Do
I design experiences that connect brands to their audiences with clarity, performance, and scalability combining UX, branding, and AI to build systems that drive real business results.
Design Systems & Scalability
Building structured systems that allow teams and products to grow consistently. From components to full ecosystems, designed for speed and clarity.
Product & UX Design
Design of digital products focused on user behavior, conversion, and long term scalability. From structure to interaction, every decision is driven by clarity and performance.
Conversion & Performance Design
Development of high converting landing pages, funnels, and digital experiences. Focused on increasing revenue, engagement, and user action through design decisions.
AI Driven Design
Integration of artificial intelligence into creative and product workflows. From automation to generation, using AI to accelerate production and unlock new creative possibilities.
Creative Direction
Definition of visual language, storytelling, and execution standards across projects. Ensuring everything is cohesive, intentional, and aligned with business goals.
Brand Systems
Creation of visual and strategic systems that ensure consistency across every touchpoint. Not just identity, but how the brand behaves, communicates, and scales.
Skills
User Experience
UX/UI
Design Systems
UX/UI
Product Design
UX/UI
Mobile Design
UX/UI
Wireframing
UX/UI
Prototyping
UX/UI
Art Direction
Design
Visual Identity
Design
Brand Strategy
Strategy
Design Thinking
Strategy
Creative Direction
Design
Leadership
Management
Stack & Ferramentas
Figma
UI/UX Design
Framer
UI/UX Design
After Effects
Motion Design
Premiere
Video Editing
Photoshop
Image Manipulation
Illustrator
Vector Design
InDesign
Editorial Design
Blender
3D Design
AI & Tools
Claude Code
AI Systems
Claude AI
AI Systems
ChatGPT
AI Systems
Gemini 3.1
AI Systems
Figma Make
Design AI
UX Pilot
Design AI
Adobe Firefly
Design AI
Lovart
Creative
Freepik AI
Creative
Visual Studio Code
Development
Selected work.
Projects where design, strategy, and AI came together to create real impact.
Arizona
Brand Identity, Packing and Social Media Design
A complete brand identity, packaging, and design system project for Arizona, covering logo development, visual language, and scalable brand assets. The challenge was to build a distinctive identity that would stand out in a highly competitive market while maintaining consistency across physical and digital touchpoints. Figma Make and Claude AI were used to rapidly prototype visual directions and generate high fidelity assets, significantly accelerating the creative process.
Branding
Visual Identity
Social Media
AI-Assisted
View Project
Vann Porath
Premium Visual Identity & Brand System
A complete digital marketing and web design project for Vann Porath, including landing pages and a full website focused on conversion and user experience. The challenge was to structure a clear and persuasive journey that could transform traffic into qualified leads. Figma Make and Claude AI were used to prototype layouts, test variations, and refine messaging, reducing production time while improving performance outcomes.
Brand Strategy
Visual Identity
Art Direction
AI-Assisted
View Project
Travel Lab
UX/UI Design & Digital Experience Platform
A full brand identity and digital marketing project for Travel Lab, including visual identity, social media, and high conversion landing pages. The goal was to create a modern and flexible brand capable of scaling across multiple channels while maintaining clarity and engagement. AI tools were used to explore creative directions, generate assets, and validate concepts quickly, optimizing both speed and consistency.
UX Research
UX/UI Design
Mobile Design
Prototyping
AI-Assisted
View Project
Raízes Viagens
Brand Identity & Landing Page
Cultural Tourism
A complete branding and digital marketing project for Raízes Viagens, including visual identity, social media strategy, and landing pages. The challenge was to create an emotional and trustworthy brand that connects with travelers while maintaining a strong digital presence. AI was used throughout the process to support ideation, visual production, and content development, accelerating delivery without compromising quality.
Branding
Landing Page
Visual Identity
Social Media
AI-Assisted
View Project
Tennis para Todos
Brand System & Digital Presence for Sports Platform
A complete UX UI design and branding project for Tennis para Todos, covering visual identity, digital interfaces, and user experience strategy. The goal was to create an accessible and engaging platform that communicates clearly with different audiences. AI tools supported the design process through rapid prototyping, visual generation, and iteration, enabling faster validation and refinement of the final solution.
Branding
Visual Identity
Landing Page
Design System
AI-Assisted
View Project
LP Design
Criando identidades visuais que conectam marcas aos seus públicos.
Contato
talktolpdesign@gmail.com
+55 42 9 9810-2234
Redes Sociais
© 2025 LP Design. Todos os direitos reservados.